Say the one thing that gets shoppers to check out.

Urgency Bar sits in your theme's header and shows a short message with a link, how close the cart is to free shipping, or a countdown to a sale end or a shipping cutoff. What it says is true for every visitor.

Billed through your Shopify subscription, apart from your App suite plan. How mini app billing works.

Example
You are $12.00 away from free shipping.
Canvas tote
Your cart
$38.00

How it works

  1. Pick a kind and write the message.
  2. Choose where and when it shows.
  3. Add it to your theme's header and publish.

An Online Store 2.0 theme with a header group. Works on every Shopify plan.

What shoppers see

  • An announcement with a link to the page you want them on.
  • A free shipping bar that moves as the cart changes.
  • A countdown to a fixed date or to the daily cutoff you honor.
  • A close button that remembers the choice for the visit or for some days.

What you control

  • The kind of bar and its words.
  • The pages, devices and countries where it shows, and a schedule.
  • How long a closed bar stays closed.
  • Up to 3 bars live at once, each with its own rules.

Light on your storefront

It is a section in your theme's header group, so it is part of the header layout from the first paint instead of pushing the page down afterward. Every file has a size budget that our build checks before each release, and a page without the app on it does not load these files.

Storefront files and their size budgets, compressed with Brotli
FileWhat it doesBudget
ml-bar.jsThe bar, its countdown and cart refresh2,480 B
ml-bar.cssIts styles615 B
ml-core.jsShared helpers (announcements, reduced motion)910 B
ml-core.cssShared design tokens400 B

At most 4.4 KB in total.

Built for every shopper

  • Free shipping progress is exposed as a progress bar with its current value.
  • The close button is a real button, reachable from the keyboard.
  • For shoppers who ask for reduced motion, the countdown updates once a minute instead of every second.

Questions about Urgency Bar

Can I run a timer that restarts for every visitor?
No. Countdowns end at a fixed date or at a daily cutoff, so what shoppers read is true.
How many bars can be live?
Up to 3 at the same time. Each has its own rules for pages, devices, countries and dates.
What does my theme need?
An Online Store 2.0 theme with a header group. You add the Urgency Bar section to it once in the theme editor.
How is it billed?
Each mini app is billed on its own, through your Shopify subscription, and apart from your App suite plan. Nothing is charged outside Shopify.

Try Urgency Bar on your store.