Experiment Engine · 0:55

Discount tests: percent off or none

Set up a discount test: choose what gets the discount, set the percent, decide how it combines with other discounts, and launch.

Chapters

  1. 0:03 What gets the discount
  2. 0:12 Set the versions
  3. 0:32 Goal and schedule
  4. 0:38 Launch

Read the guide

Transcript

0:03 What gets the discount

Choose what the discount applies to: the whole order, specific products, or shipping. You can also set a minimum order.

0:12 Set the versions

Set the percent off, and optionally cap it at an amount per order. Choose whether it can combine with your other automatic discounts. Include less than one hundred percent of shoppers to try a risky change on fewer people. A large discount asks you to confirm the percent before it can launch.

0:32 Goal and schedule

The goal defaults to revenue per visitor, and the schedule runs whole weeks.

0:38 Launch

Review says shoppers are split two ways, no discount and ten percent off, then you launch. Before launch, a message says about what share of shoppers will get the discount at checkout.

More video tutorials

Still stuck? We reply within one business day.