Experiment Engine · 0:51

Price tests: try a different price

Set up a price test: pick products or collections, choose whether prices can only go lower, set the change, and read the result with demo data.

Screens that show results use demo store data, labeled in the video.

Chapters

  1. 0:03 Choose the products
  2. 0:12 Lower only or higher or lower
  3. 0:21 Set the change
  4. 0:34 Read the result

Read the guide

Transcript

0:03 Choose the products

Pick the products whose price changes, or whole collections. Every product in a collection you add is part of the test.

0:12 Lower only or higher or lower

Lower only works on every Shopify plan, while higher or lower needs Shopify Plus or a development store.

0:21 Set the change

On Versions, enter the change in price for Version B, as a percent. The Original keeps today's price, so shoppers compare the two. Prices on the page and in the cart always match.

0:34 Read the result

The Results tab shows revenue per visitor for each version. This test says keep running, because there is no clear winner yet. In this video these numbers are demo store data.

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