Vertical guides
Guides on vertical guides for Shopify stores.
Kids' Product Promotions and CPSC Rules
Promotions for children's product stores: the CPSC definition of a children's product, choking hazard warnings in online listings and COPPA email rules.
Apparel Promotions That Survive Returns
Apparel promotions that hold up after returns: return-aware discount math, gift tiers, multi-unit offers and the state clothing tax rules that change the price.
Beauty Promotions: Samples, Minis, Bundles
Beauty ecommerce promotions that protect margin: samples and minis as gifts, regimen bundles, seasonal windows and the FDA labeling points for samples.
Coffee Subscription Offers: Cycle Pricing
Coffee subscription offers for roasters on Shopify: first-bag price, cycle pricing that recovers margin, delivery cadence, gift bags and freshness copy.
Food DTC Shipping: Perishable Thresholds
Shipping offers for food and beverage DTC brands: perishable packing, which services fit, the cold-chain cost per order, and a threshold that covers it.
Home Goods Promotions and Big-Item Shipping
Home goods promotions with bulky items: dimensional weight, large-package surcharges, one-box bundles and a free shipping threshold that skips oversized goods.
Jewelry Promos That Don't Cheapen a Brand
Jewelry promotions that keep the brand intact: a gift with purchase instead of a markdown, service rewards, and the FTC Jewelry Guides terms to get right.
Pet Store Promotions: Starter Kits, Refills
Pet store promotions for Shopify: new-pet starter kits, refill subscriptions timed to the pack, and what FDA's pet food labeling pages say about a free treat.
Supplement Store Promotions and the FTC
Supplement store promotions that stay compliant: starter kits, refills and free samples, with the FTC health claim guidance and FDA label rules.